Overview

Streetwear brand Emperor Apparel exploded into retail which left their eCommerce game lagging. They came to mint to develop a scalable framework for their direct to consumer eCommerce business.

Our Solution

End to end management of Emperor Apparels strategy, paid media (social & google), creative and social media marketing management and eCommerce optimization, to improve data capture and use of data to drive customer loyalty through effective email automations and sms campaigns.

We launched Google shopping, non brand and brand campaigns increasing overall business revenue through new channel activation.

Services Used

Strategy / Influencer Marketing / Paid Social / Paid Search / Social Media Management

6.2

Return on Ad Spend (RoAS)

68

Decrease in Customer Acquisition Cost

47

Increase in Repeat Purchasers

5

Google Shopping/Non Brand RoAS

"Partnering with mint Marketing to handle our digital marketing has been one of the best financial investments for our business. The team are experienced, highly skilled, hard working and unlike other agencies, they actually deliver. Since working with MINT we have increased online revenue significantly and amassed thousands of new customers that have become brand loyalists."

Zane MarshallCEO, Emperor Apparel